Saturday, September 22, 2007

Frederik of Denmark Targets New York with Creative Nation

Crown Prince Frederik of Denmark appeared in New York City this week to promote Danish industry and design. The campaign was titled Creative Nation. Some of the events on his business agenda included the ringing of the opening bell on Wednesday at the New York Stock Exchange and a visit to the New York Times headquarters to survey Danish innovation in the building.

The prince’s trip encompassed a variety of Danish interests. Whilst in Paramus, New Jersey, Frederik engaged in scientific observation at Lundbeck Research USA, a Danish pharmaceutical company devoted to the research and treatment of psychiatric and neurological disorders.

Known for his love of sailing, the prince visited the US Coast Guard operations at Fort Wadsworth in Staten Island, New York. He watched as personnel in the Vessel Traffic Service coordinated the movements of cargo and passenger vessels in the ports of New York and New Jersey.

On Friday, he recounted some of his adventures at a press conference before flying back to Denmark.

Photo: Jens Dige/DI